Genpact Mass Hiring | Any Graduate | Immediate Requirement | Apply Now!
Company Name | Genpact |
Role | Business Analyst |
Qualification | Any UG/PG |
Location | Bangalore |
CTC | 5-8 LPA |
About Genpact
Genpact (NYSE: G) is a global professional services and solutions firm with over 125,000 employees across 30+ countries. Guided by a purpose-driven vision to create a world that works better for people, Genpact partners with leading enterprises, including the Fortune Global 500, to drive business transformation. Genpact delivers impactful outcomes and long-lasting value for its clients by leveraging deep industry knowledge, digital operations, and expertise in data, technology, and AI.
Role Overview: Business Analyst – Campaign Specialist
As a Business Analyst – Campaign Specialist at Genpact, you will be at the forefront of executing marketing campaigns for a major North American bank and its retail clients. This role involves collaborating with cross-functional teams, attending business meetings to understand campaign objectives, and leveraging SAS / SAS CI to ensure campaigns are built, tested, and launched on time and without errors.
If you want to start your career in a dynamic environment where you can apply analytical skills, interact with various stakeholders, and directly influence marketing efforts, this opportunity could be your perfect match.
Key Responsibilities
- Campaign Execution: Plan, configure, and launch marketing campaigns using SAS / SAS CI to meet the client’s strategic objectives.
- Stakeholder Collaboration: Act as the primary point of contact for the Marketing team, ensuring that campaigns are aligned with business needs and that all internal teams are working in sync.
- Quality & Timeliness: Maintain a strong focus on accuracy and on-time delivery. Ensure campaigns go live without delays or errors.
- Process Improvement: Engage proactively with marketing managers, propose improvements, and introduce value-added ideas to optimize the campaign execution process.
Qualifications Required
Minimum Qualifications:
- UG/PG in Statistics, Math, or Computer Science.
- Experience with campaign execution and analysis.
Preferred Qualifications:
- Proficiency in SQL, and SAS / SAS CI tools.
- Ability to manage tasks independently and ensure flawless execution.
- Prior experience in a campaign execution process is a plus.
Why Join Genpact?
- Impactful Work: Drive meaningful results by enabling large-scale marketing campaigns for a top financial client.
- Skill Development: Hone technical, analytical, and project management skills while working with state-of-the-art tools.
- Collaborative Environment: Work closely with marketing managers, data experts, and service lines, expanding your professional network.
- Growth Potential: Genpact’s global presence and focus on innovation provide multiple pathways for career advancement.
If you’re eager to shape the future of marketing campaigns in the financial sector and thrive in a high-energy, innovative environment, consider applying for the Business Analyst – Campaign Specialist role at Genpact. With opportunities to learn, grow, and make a tangible impact, this could be the start of an exciting career journey.
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